Retailer platforms often provide incomplete information about complex products like Fujifilm X, which is frustrating for the end customer who wants to study this type of product in detail. The goal was to rectify this in the delivery of a Fujifilm micropage.
We delivered concept, design and technical implementation of the white-label template for multiple instances. The page was designed so that retailers can integrate it into their product presentations and client communication. Therefore the page is linked to the vast retail network of Fujifilm to pass the additional value on to potential and existing clients. Detailed product information is provided in such a way that users can understand it at a glance. The page also features a highly intuitive UX Design and a modern and lean product presentation.
The microsite was quickly established among FujiFilm’s broad partner network and highly rated by search engines which dramatically improved rankings.