Whether you want to generate more leads, accelerate sales, segment your contact database, or deliver a better customer experience: Aioma has the solution.
Through efficient lead management and strategic inbound marketing you accelerate sales negotiations and focus on potential buyers of your products.
Generate traffic, convert leads, prove ROI - it has never been easier
Write content, import product information and define topics. In addition, there are forms for converting leads and tracking options for visitors to your website.
Aioma offers all the features you need to simplify your comprehensive inbound marketing tasks in your B2B business.
Segment leads and customers by product interest - as if by magic
Accompany your prospects and existing customers via their personal Customer Journey. Lead the contacts step by step to your products.
Gain detailed insights into your contacts via a central contact database so that you never lose track of them.
Automated and personalized communication - the real fun begins
Your potential customers are often only at the beginning of the customer journey. Do not force a purchase, but offer your visitors an extraordinary experience.
Content and product information will help your audience to understand their needs, and our software will learn and become better automatically.
Features that guide interested contacts to their destination
The close cooperation between marketing and sales gives you more dynamics and you can celebrate sustainable success. All the tools you need to generate leads and win customers.
Aioma is more than just software
You don't have to do it on your own. Aiomas Crew guides you and your team efficiently through the processes, answers your questions and helps you to master the inbound methodology.
First, the products are imported and topics you want to "own" will be defined. We differentiate between main topics (Pillar Pages) and sub-topics which lead to more visitors (traffic), contact data (conversion) or backlinks (opinion). A nice overview of all your lead management tasks.
Efficient project management is the key to success - using the Kanban Board helps to set the right priorities for content marketing. Project processes and tasks are visualized - in clearly arranged columns with individual entries that can be processed in sequence. So you can see at a glance what needs to be done and in which areas problems need to be solved.
Content has a short half-life and the handling for creating new pages and new content should be fast and easy. The CMS (Content Management System) makes the process of creating content easier: building blocks are used as "small blocks" - it's reusable content. Media-rich pages and articles were designed completely different by this new concept. Blocks bring a new flexibility and can be reused on other channels like emails or landing pages.
Aioma offers flexible solutions around content creation. No matter if it's rousing blog articles, product descriptions or crisp advertising text - the software gives you access to thousands of verified authors who reliably write search engine optimized texts. You can order your technical texts at the push of a button.
The compliance with search engine guidelines is an important factor for the success of your content. The SEO Check continuously analyzes all relevant criteria and gives you tips for optimization for sustainable success with search engines!
A Customer Journey Map helps to deal empathetically with customers and to better understand their experiences and decisions. But the first contact rarely leads to a purchase. Most of the time it only generates attention and may even arouse interest. The lead is then advised step by step. Nevertheless, the journey has begun. Accordingly, each content can be assigned to a corresponding lead status or tag (e.g. VIP - customer who reads the content of the premium product line). As soon as an interested party has been found for it, it is segmented accordingly.
Before you publish a content, the checklist is displayed again and gives tips on search engine optimization or lets you select a publication date.
Plan the social media marketing activities (Sequencing) before you publish an article. Social media is always a dialogue. If you use it correctly, you can obtain valuable information from your customers and build strong customer loyalty.
Each content is assigned to a product. Your active customers are automatically segmented by product or product category. Every article that has been read, every product that has been placed in the shopping cart or every email that has been clicked, calculates the product interest.
Analyze the activities and see why the product interest arose.
See which other visitors show similar behaviour or which users in the same company are involved in the decision-making process.
See which contacts show similar preferences and behaviour.
Not only similar contacts are displayed, but also products that are of interest to other contacts.
See from each contact how regularly they visit your Touchpoints.
Integrate additional order data from the ERP to display all activities per contact and provide the complete history for other applications.
A summary of what works and what doesn't - in your content marketing strategy.
The autopilot only gets real thrust when it has enough fuel, i.e. content. See how your autopilot status is, what conversion rates result and how many contacts are generated.
You're never on your own. Aiomas Crew guides you and your team efficiently through the processes, answers your questions and helps you to master the inbound methodology.
Do you need assistance with website analysis, content writing or search engine marketing (SEM)? The software was designed the way that these services (and many more) should not block your workflow.
We will show you in a first video call after a short introduction where we can help (and where not). Book a non-binding test flight with our crew and software.
Scan and schedule an appointment
The autopilot is the inner core of the software that controls all processes, learns and works for you faster and faster. A complete portfolio of tools for marketing and sales that shortens your sales cycle and optimizes your closing rates.